{"id":3596,"date":"2020-09-09T16:47:15","date_gmt":"2020-09-09T16:47:15","guid":{"rendered":"https:\/\/lumina.luminawebs.com\/?p=1256"},"modified":"2023-06-09T19:09:33","modified_gmt":"2023-06-09T19:09:33","slug":"claves-evento-via-streaming","status":"publish","type":"post","link":"https:\/\/luminamotion.com\/es\/claves-evento-via-streaming\/","title":{"rendered":"5 claves para hacer un evento v\u00eda streaming exitoso"},"content":{"rendered":"
\"v\u00eda<\/figure>\n\n\n\n

\u00bfSabes qu\u00e9 es un evento v\u00eda streaming? Vivimos en un mundo cada vez m\u00e1s digitalizado, y este 2020 en especial nos ha llevado a la necesidad de recurrir a herramientas digitales para hacer las tareas cotidianas que hace apenas un par de d\u00e9cadas parec\u00edan impensables.<\/p>\n\n\n\n

Esta evoluci\u00f3n ha hecho que los eventos v\u00eda streaming sean particularmente populares, es por esta raz\u00f3n que aqu\u00ed te diremos 5 claves que te ayudar\u00e1n a optimizarlos y sacarles el mayor provecho.<\/p>\n\n\n\n

Lo que debes saber para tus eventos v\u00eda streaming<\/h2>\n\n\n\n

Al hablar de eventos v\u00eda streaming, nos referimos a todos esas actividades que son transmitidas en vivo, a trav\u00e9s de una plataforma digital y que permite a cientos, miles, e incluso millones de personas, visualizarlo tiempo real desde donde quieran que est\u00e9n, siempre y cuando se tenga acceso a internet, y sin necesidad de hacer descargas previas. Pero\u2026 \u00bfqu\u00e9 debo tener presente?<\/p>\n\n\n\n

\"\"\/<\/figure>\n\n\n\n

1. Arma tu producci\u00f3n<\/h3>\n\n\n\n

Todo evento, aunque sea v\u00eda streaming, debe contar con una planificaci\u00f3n adecuada; ajusta los tiempos, establece hora de inicio y finalizaci\u00f3n, una fecha e incluso el lugar donde har\u00e1s el evento, y por supuesto, el medio por el cual se transmitir\u00e1 v\u00eda streaming.<\/p>\n\n\n\n

Podr\u00eda interesarte:<\/strong> \u00bfC\u00f3mo hacer un webinar? \u00a1Haz tus videoconferencias de forma efectiva!<\/a><\/p>\n\n\n\n

2. Considera los elementos t\u00e9cnicos<\/h3>\n\n\n\n

S\u00ed, debes contar con equipos para captar la se\u00f1al, audio y una buena calidad de imagen, pero no hablamos solo de estos equipos, en este apartado nos referimos a todo. Considera incluso un estimado de personas que se conectar\u00e1n a tu evento y as\u00ed evitar un colapso de la plataforma y evitar disminuir la calidad de la transmisi\u00f3n. Eval\u00faa la conexi\u00f3n a internet y haz pruebas antes de iniciar; esto nos lleva al siguiente punto.<\/p>\n\n\n\n

3. Haz pruebas de transmisi\u00f3n<\/h3>\n\n\n\n

Lo ideal es que d\u00edas previos al evento, realices pruebas para asegurar que todo funciona de manera adecuada en el lugar donde se realizar\u00e1 la transmisi\u00f3n, en especial, que se cuente con una buena conexi\u00f3n a internet, esto es indispensable. Adem\u00e1s debe haber suficientes fuentes de energ\u00eda, iluminaci\u00f3n e incluso debes evaluar la ac\u00fastica del lugar.<\/p>\n\n\n\n

4. Software para transmisiones v\u00eda streaming<\/h3>\n\n\n\n

A pesar de que ya hablamos sobre los equipos, elementos t\u00e9cnicos y organizaci\u00f3n de producci\u00f3n, hacemos un par\u00e9ntesis para hablar sobre un elemento muy importante a considerar: el software, el cual permite establecer una conexi\u00f3n a la plataforma streaming, que hace posible transmitir audio y video o solo audio. Estos softwares codifican los datos con el objeto de hacerlos \u201clivianos\u201d, para que la transmisi\u00f3n tenga calidad y sea tan fluida y r\u00e1pida como tus espectadores esperan.<\/p>\n\n\n\n

5. Contrata los servicios de profesionales<\/h3>\n\n\n\n

Esta es la mejor manera de saber que tu transmisi\u00f3n tendr\u00e1 la calidad que tanto t\u00fa como tus espectadores merecen. Contar con los servicios de profesionales experimentados es garant\u00eda de que tu evento ser\u00e1 todo un \u00e9xito, (al menos a nivel t\u00e9cnico).<\/p>\n\n\n\n

Para ello es indispensable que conozcas el tipo de soporte t\u00e9cnico que ofrecen, que te aseguren que la transmisi\u00f3n podr\u00e1 visualizarse desde diferentes tipos de dispositivos, las diferentes maneras en que puedas personalizar tu evento y las posibles restricciones de seguridad que se puedan establecer.<\/p>\n\n\n\n

Te puede interesar:<\/strong>  \u00bfC\u00f3mo hacer un webinar efectivo? \u00a1y no fallar en el intento!<\/a><\/p>\n\n\n\n

Puedes leer:<\/strong> La realidad aumentada como herramienta en la gesti\u00f3n de venta<\/a>.<\/p>\n\n\n\n

En Lumina Motion contamos con la experiencia que necesitas. Creamos experiencias interactivas desafiando las formas tradicionales de comunicaci\u00f3n, haciendo que tu marca sobresalga ante las dem\u00e1s. Para obtener m\u00e1s informaci\u00f3n sobre c\u00f3mo podemos ayudarte con tu evento v\u00eda streaming, cont\u00e1ctanos<\/a> y con gusto te asesoraremos.<\/p>","protected":false},"excerpt":{"rendered":"

\u00bfSabes qu\u00e9 es un evento v\u00eda streaming? Vivimos en un mundo cada vez m\u00e1s digitalizado, y este 2020 en especial nos ha llevado a la necesidad de recurrir a herramientas digitales para hacer las tareas cotidianas que hace apenas un par de d\u00e9cadas parec\u00edan impensables. Esta evoluci\u00f3n ha hecho que los eventos v\u00eda streaming sean […]<\/p>","protected":false},"author":15,"featured_media":1294,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"0","ocean_second_sidebar":"0","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"0","ocean_custom_header_template":"0","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"0","ocean_menu_typo_font_family":"0","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"0","_joinchat":[],"ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"off","ocean_gallery_id":[],"footnotes":""},"categories":[17],"tags":[],"class_list":["post-3596","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eventos-virtuales","entry","has-media"],"yoast_head":"\n5 claves para hacer un evento v\u00eda streaming exitoso - 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